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Powering Innovation in Cosmetics and Personal Care Product Packaging

In the cosmetics and personal care industry, the package can make the product. That’s why top companies such as Colgate-Palmolive, Estée Lauder and Procter & Gamble regularly send attendees to PACK EXPO Las Vegas, where you’ll find the latest innovations for liquids, creams, gels, sticks, powders and more.



At Healthcare Packaging EXPO:
  • Look for potential crossover solutions from pharma industry suppliers.
  • Talk with suppliers about solutions that enhance the customer experience, increase functionality, prevent contamination and increase shelf impact.
At PACK EXPO Las Vegas:
  • Visit the Containers and Materials Pavilion to see and handle new bottles, jars, lids, films, seals and more.
  • See the new PACKage Printing Pavilion for digital packaging solutions that make high-end looks, customization and smaller runs more feasible.
  • Consider potential crossover solutions from industry suppliers at co-located PACK EXPO Las Vegas.


Sleek deodorant redesign

One of the world’s most popular deodorants remodeled its female range in a tall, sleek, and shaped aluminum aerosol can.



Package aids razor refresh

Cohesive look and consistent architecture allow package to highlight the product’s functional and emotional benefits.



Recycled packaging comes to cosmetics

A U.K. cosmetics company introduces a recyclable, biodegradable, and reusable hinged clamshell made of recycled coffee cup fiber that lets U.K. customers ‘pick and mix’ their favorite bath oils.



Eco-friendly cosmetic bottles

New PET bottles are 100 percent recyclable and are compatible with the majority of cosmetics components.



Hair-care products relaunch with minimalistic, modern design

New designs of Goldwell’s Dualsenses and StyleSign packaging are punctuated by minimalistic inspirations and showcases modernity and high performance.



Graphics for hair-coloring system put focus on color

Packaging use a minimalist style with images of hair swatches highlighted with gold-foil finishes to highlight the brand’s single focus on color.



Other PACK EXPO Shows

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Las Vegas, NV USA

Philadelphia, PA USA

Mexico City, MX

Chicago, IL USA

Chicago, IL USA

Chicago, IL USA